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Market Research

Empowering Insights with Expert Language Solutions for Market Research

Introduction

From surveys to focus groups, LC ensures data integrity across languages.

In the fast-paced and data-driven world of market research, the accuracy and clarity of communication are paramount. Lingual Consultancy (LC) understands the critical role that precise language services play in delivering reliable and actionable insights. We offer a comprehensive range of translation, transcription, and additional language-related services tailored specifically for the market research industry.

 

LC's Advantage

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16000+ Linguists

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Customer Support

Translation Services

Our team of expert linguists, experienced in market research terminology, ensures that your data is precisely communicated across languages. By providing clear and reliable translations, we help you gather accurate insights, understand diverse markets, and expand your reach in the global market research industry.

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Survey Translation

Ensuring that surveys are accurately translated into the target languages is essential for gathering reliable data from diverse demographics. Our team of expert linguists provides precise translations that maintain the original intent and context, ensuring consistency and comparability across different languages.

Open-End Response Translation

Open-ended responses often contain valuable qualitative insights. LC specializes in translating these responses accurately, capturing the nuances and subtleties of participants' feedback to provide a comprehensive understanding of their views and opinions.

Back-Translation

To verify the accuracy of translated content, we offer back translation services. This process involves translating the text back into the source language to check for consistency and accuracy, ensuring that the original meaning is preserved.

Transcription Service

IN-DEPTH INTERVIEWS (IDIs)

Our transcription services for IDIs ensure that every detail of the interview is accurately captured. This service is vital for analyzing qualitative data and understanding the nuanced perspectives of respondents.

FOCUSED GROUP DISCUSSIONS (FGDs)

Transcribing FGDs requires a keen ear for detail and an understanding of group dynamics. LC provides precise transcriptions that capture the interactions and discussions within focus groups, offering valuable insights into consumer behavior and attitudes.

 

AUTOMATED TRANSCRIPTION

We offer cutting-edge automated transcription services that use advanced AI to swiftly and accurately convert audio recordings into text, streamlining your market research data processing with fast turnaround times.

 

Audio-Checks

We provide comprehensive audio check services, meticulously reviewing and verifying large volumes of recorded responses or interviews to ensure the quality and accuracy of your data collection, filling in details as requested by the client.

Back-Checks

To ensure data integrity and reliability, we offer back-check services. This involves re-contacting a sample of respondents to verify their responses and confirm the authenticity of the data collected. Our multilingual team conducts these checks in the respondents’ native languages, ensuring clear and effective communication.

 

In-Language Coding

In-language coding is a critical component of qualitative data analysis. Our team of experts can code responses in their original language, ensuring that the analysis is rooted in the cultural and linguistic context of the respondents. This service enhances the accuracy and relevance of the findings.

Frequently Asked Question

We offer a range of translation services, including survey translation, open-end response translation, and back translation, ensuring accurate and culturally relevant content for your market research needs.

 

We provide transcription services for various market research methodologies, including In-Depth Interviews (IDIs) and Focus Group Discussions (FGDs), ensuring precise and verbatim transcriptions.

In-language coding involves categorizing and coding responses in the language they were collected, preserving the nuance and context of the original language, which enhances the accuracy and reliability of your data analysis.

 

Our back-check services involve re-verifying responses by cross-checking recorded interviews or responses with transcriptions, ensuring the consistency and accuracy of your data collection process.

 

Yes, we provide automated transcription services, utilizing advanced technology to quickly and accurately transcribe large volumes of audio data, making your market research process more efficient.

 

We perform thorough audio checks, listening to recorded interviews or responses and filling in required details as specified by the client, ensuring the highest quality and accuracy in data collection.

Trust LC to be your partner in navigating the complexities of market research with confidence and precision.

At LC, we understand the critical role of accurate and culturally sensitive language services in market research. Our dedicated team of linguists and project managers is committed to delivering high-quality solutions that empower researchers to unlock actionable insights and drive business success in today’s global marketplace.

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    Providing seamless and culturally accurate translation and localization services globally.

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    A globally connected translation and localization company with head office in India and branch offices in USA, Germany, France & Myanmar offering translation, transcription, subtitling, captioning, dubbing, voice-over, machine translation post editing, automated subtitling, automated transcription and other customized language related services. LC is one of the top companies providing language services in the industry with its pool of more than 16000 linguists across the globe.

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